Blogs
When does your relationship with your customer stop?
Author: Move with Us6 Oct 11, 09:01 AM
Category: Estate
Tags: Customer relationship
Building customer relationships is key in any business strategy and there is increasing value in understanding more about your customers and capitalising on information to use at a later stage.
Retaining a customer can increase dividends in the long run and research from Marketing Metrics shows the probability of selling to a repeat customer is 60-70%, whilst it is only 5-20% to a new customer. Even though our businesses are generally one-off transactions, or occur once every few years, it doesn’t mean that there is no need to continue the customer relationship after the initial transaction has occurred.
Estate agent angst?
Author: Move with Us27 Sep 11, 05:08 PM
Category: Estate
New regulations set forward by the Office of Fair Trading (OFT) may make life more arduous for some estate agents.
Certain estate agents may find their jobs more problematic after new guidelines set by the OFT have constricted how they handle property sales. Luckily for Move with Us, we are proud to say that Move with Us members already conduct business in the improved manner set forward by the OFT.
What does the OFT suggest?
Estate agents are warned not to offer clients any misleading information about a property. An ‘idyllic countryside location’, for instance, cannot be idyllic if it happens to be situated next to a pig farm. Likewise a ‘peaceful and isolated location’ would not be found underneath a flight path.
Dragon’s Den property moguls denied investment
Author: Move with Us21 Sep 11, 09:51 AM
Monday's episode of Dragon's Den featured two estate agents looking to introduce the American property model to the UK.
The pair required a £50,000 investment for 20% equity in their company Realtor Network Ltd. Under their model all estate agents would work for 100% commission and would be able to sell any other agent’s properties through a shared listing model and on a shared commission basis. The model also included a national estate agency network that could be accessed for a licensing fee.
How agents can benefit from redecoration
Author: Move with Us19 Sep 11, 03:08 PM
Category: Estate
Tags: Agency decoration
A freshly refurbished office space can create a high street presence that is both unique to your brand and very different to your competitors. Here are our top reasons to invest in your interiors.
1. Creating the right impression
Long gone are the days of boring grey office furniture, vendors and buyers alike now demand clean, eye catching office spaces that can fill them with confidence and put them at ease. Reception areas with tea and coffee can all make the space seem more inviting. For those who really want to push the boat out use lounge type chairs, feature wallpapers and lamps help to create a boutique environment.
2. Curb appeal
As with potential vendors themselves, it is important to create the first right impression; a front window that is eye catching and brightly illuminated with a plasma screen is both functional (property details can be updated quickly and be viewed out of hours) and something that can attract the attention of passersby.
3. Improve staff productivity
A freshly redecorated office can have a huge impact on staff morale as it is a clear indication that you value both your team, and the environment they work in. Staff who enjoy coming to work will also be more productive.
4. Be green
When refurbishing it would be wise to consider using materials that are carbon neutral and from renewable resources that make more efficient use of energy. The cost of lighting an office with LED panels is very low, whichcan result in a saving of up to 85%.
